But think again, does taking surveys really waste our time? I do not agree. They pay us back. They pay us back so well than we ever realize. Imagine a service oriented company providing service but not listening to customer feedback! What will happen to their business? It will go lost and customers will go running to competitors. But what if all of them go deaf and no one is actually listening to the customer? Obviously we customers suffer! Same thing happens when we refuse to take surveys.

Why does it matter?

Few of us do take the surveys but most of us don’t.  Those few people who are answering the surveys actually decide how the future products or services will look and function. If more and more people come forward and take surveys, the companies will be in a better position to know what to deliver. This will save their time and ours too.

Economical cause: When companies will be in a better position to deliver better products in fewer time frames, it will save their money and will reduce the product price too. Now it is only us who will benefit if the cost reduces. Imagine next morning you are able to buy iPhone 3G in a price of other less featured mobile phone models.

power of taking surveys

Take one better example. After releasing Windows-XP, few years later the software giant came to know that people have a relatively higher priority to the battery life of the laptop. So with their next product Windows Vista, they come up with software changes which now enables laptops to long 30% more with the same battery. Intel too supported this and came up with energy efficient processors. Now if we would have been successful to give this feedback in the year 2002 itself, all the world’s laptops that run Windows-XP would have consumed 30% less power for more than 5 years! Imagine the kind of electricity saved. Every day we cut down 214000 acres (yes, 214,000 acres) of rainforest land most of which goes for generating electricity.

A survey is a 2 way sword. The lesser people answer it, the more deep cuts it will give. There are many social, economical benefits of taking surveys.

Now days some companies even pay you for answering surveys. Answering a survey is a kind of self help. Please do a favor to yourself and spend at least 1 hour per month answering surveys. I think we can do this much for our and upcoming generation’s better future.

There is much to write about surveys and how they can be better and efficient. How to build a survey which takes lesser time and yields maximum information and how they should be analyzed correctly. But before writing more, I would like to hear from you. Feel free to leave a comment.

Thanks!